Denzar Marketing Group
Empowering Small Businesses to Achieve Big Results
 
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As the world evolves, consumer priorities are also changing. A competitively priced quality product is no longer a guarantee for success or even survival in the emerging 21st century marketplace.  While price and product quality are still important, other factors such as 24x7 customer service and extensive product-related information are increasingly affecting purchasing decisions in the new economy.  Small businesses need to pay particular attention to the views of Internet-savvy consumers who conduct extensive online research before making a purchase.

 

Small businesses comprise 98% of all businesses in the U.S., yet find themselves at a disadvantage when it comes to promoting their products and services. They simply do not have the huge marketing and advertising budgets available to large corporations.  At Denzar Group, we understand the challenges and the rewards of running a small business.  We admire the passion and the courage it takes, and work hard to level the playing field by providing a high-impact, low-cost ways to get your key messages across to the target audiences.

 

Our mission is to accurately assess the needs of our clients and to develop highly targeted marketing plans that effectively combine the online and traditional (off-line) strategies to meet and exceed our clients' expectations as well as those of their customers..

 

Please use the subject menu on the left-hand side of your screen to learn more about our services.

 

 

 

 

 

 

 

 

 

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        Market Situation

 
As you work on your future marketing strategy, it is important to keep in mind the following questions:
 
1.  What trends in the marketplace work for you? Against you?
 
2.  Are your current products poised to succeed in the market as it now exists?
 
3.  Are there competitive trends working to your benefit?
 
4.  Are the demographics of your market in your favor? Against you?
 
 
        SWOT Analysis
 
Based on the present market situation, what do you consider to be your primary:
 
- Strengths?
- Weaknesses?
- Opportunities?
- Threats?
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